Michael Ventris’s three golden rules

Jonas Söderström quotes Andrew Robinson’s book Lost Languages, which in turn quotes a conversion between five architects, published in 1948 by architect Michael Ventris under the title Group Working, and in which Ventris says:

There are three golden rules:

1. Put down conceitedly every requirement, argument, inspiration and mind’s eye picture that occurs during the design process, and put it down as concisely, enthusiastically, and pictorially as possible.
2. Phrase your conclusions, set out and color your pictures, in such a way that they will mean the most to you (or a colleague) at a second reading.
3. File everything where you will still find it fresh and clean tomorrow or in a year’s time. Architecture needs paper in order to take form: enjoy and respect your material.

To me, these rules seem intended to stimulating the generation of ideas in projects, rather than a form of documentation. I see it as a habit that reinforces itself: a habit of discussion, thinking, brainstorming, refining ideas, combining ideas, and so on. It also builds culture.